The Art of Dressing a Feeling: Inside Fllow’s ‘A Summer Romance

There are summers that pass, and then there are summers that stay with you, the ones that feel like a sun-drenched daydream, stitched together with fleeting glances, slow mornings, and stories whispered in golden light.

‘A Summer Romance’ isn’t just a collection. It’s an emotion turned into fabric.

Born from Fllow’s desire to make clothing that lingers in memory, this debut line captures the breathlessness of warm days and the quiet certainty of knowing who you are. There’s nothing loud here. Only ease, elegance, and the subtle charm of clothing that doesn’t try too hard.

Clothes with a Pulse

These pieces aren’t built for runways. They’re made for rooftops at dusk, handwritten love letters, the in-between moments you never forget.
Each garment is a gesture - an embroidered corset that feels like a keepsake, a co-ord that moves with your rhythm, a dress that feels like you’ve known it forever.

Woven from natural fabrics and stitched in small batches by artisans in India, every piece honours time - how we spend it, how we remember it, and how we wear it.

A Gentle Rebellion

In a world of fast fashion and faster trends, A Summer Romance is a pause. It’s a quiet rebellion.
By choosing intention over impulse, it asks: What if getting dressed felt like writing a poem? What if your clothes knew your story before you told it?

At Fllow, this is how we begin.

Let It Linger

This collection isn’t about having more—it’s about feeling more. It’s about finding joy in the simple, meaning in the minimal, and beauty in the soft spaces between moments.

So here’s to starting somewhere beautiful.

Here’s to your summer romance—with style, with slowness, and with yourself.